Part of the beauty in having a smartphone is being able to surf the internet, access email, and download directions. Most of these cherished functions require data. We are addicted to data and telecom companies are well aware. Pricy data plans put hefty premiums for those looking to get the most out of smartphone technology.
T-Mobile (subsidiary of Deutsche Telekom) is now entering the game with unlimited data options that might soon be available for IPhone 5. This is a clear move to compete directly with Sprint (S) and differentiate from Verizon (VZ) and AT&T (T) who don't have unlimited options. Sprint has aggressively marketed its unlimited plans with its "I am unlimited" campaigns. T-Mobile has recently become a player in unlimited at $70/mo. Sprint offers unlimited data at $80/mo. up to its "Simply Everything" unlimited anything plan at $110/mo.
Below is a quick comparison of the major carriers:
It used to be that getting an unlimited iPhone 5 meant you were either a) stuck with Sprint or b) you depended on a legacy plan with VZ or T and upgraded to an iPhone or c) had to buy one unlocked. T-Mobile might finally bring the unlimited iPhone 5 competitor that has been missing in the marketplace.
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2. AT&T, Inc. (T, Earnings, Analysts, Financials): Provides telecommunication services to consumers, businesses, and other service providers worldwide. Market cap at $199.84B, most recent closing price at $36.39.
Verizon shares are being upgraded as Vodafone buyout plans materialize.
4. Apple Inc. (AAPL, Earnings, Analysts, Financials): Designs, manufactures, and markets personal computers, mobile communication and media devices, and portable digital music players, as well as sells related software, services, peripherals, networking solutions, and third-party digital content and applications worldwide. Market cap at $435.33B, most recent closing price at $463.58.
Written by Freda Ding
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