Humble Brag: Amazon Breaks Down Its Record Holiday Season

Humble Brag: Amazon Breaks Down Its Record Holiday Season

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by: Jayson Derrick, Benzinga Staff Writer

 

 

As many investors had expected, Amazon.com, Inc. AMZN 0.41% rang in its biggest holiday season ever. 

 

What You Need To Know

Customers bought more than 1 billion items across the world fromThanksgiving through Cyber Monday, Amazon said in a press release. Small businesses and entrepreneurs who sell their products on Amazon's platform accounted for nearly 140 million items that were ordered.

Amazon's own hardware products — including Alexa-enabled devices, Echo Dot and Fire TV Sticks — were ranked as the best-selling products from any manufacturer in any category across the entire Amazon platform. In one week alone, more than 4 million new Prime members began a paid membership or initiated a free trial.

 

Why It's Important

"We're excited that people continued to join Prime this holiday, to take advantage of more fast and free shipping options plus new convenient delivery like Amazon Key, as well as early access to Lightning Deals and unlimited streaming of TV shows and movies, including Prime Originals and more," Jeff Wilke, Amazon's worldwide consumer CEO, said in a statement. "Thank you to the millions of customers and hundreds of thousands of Amazon employees all around the world who made this holiday better than ever before. We look forward to another great year ahead."

 

What's Next?

Amazon's strong holiday season is likely to keep many investors excited over its future prospects. Here are some notable metrics from the shopping season report that may support the e-commerce behemoth's growth story: 

Alexa customers used their device to turn on their holiday lights more than 1 million times.

  • More than 6,000 trailers and 32 Amazon Air planes were active in the U.S. during the holiday season.
  • In Europe, 10 fulfillment centers were able to complete more than 1 million packages in one day.
  • The top five items ordered through a mobile device include: the Echo Dot, Fire TV Stick with Alexa Voice Remote and the TP-Link Smart Plug.
  • Shopping on the Amazon app increased by nearly 70 percent.
  • The last Prime Now order that was completed in time for Christmas was delivered in 58 minutes at 11:58 p.m. on Christmas Eve.

 

© 2017 Benzinga.com. Benzinga does not provide investment advice. All rights reserved.

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2 responses to “Humble Brag: Amazon Breaks Down Its Record Holiday Season”

  1. Jack says:

    Amazon has always fulfil all our needs security which is most used online shopping website by millions of people daily basis. It was nice to read about our most favourite online shopping platform’s facts and figured of last years. I also recommend my students to prefer Amazon to get their academic books who are taking professional thesis help from the experts at Quality Dissertation. I loved the prime facility which is worth to have to collegians by which they can get prompt order delivery and prime movies.

  2. Emily Brown says:

    Amazon is one of the best platform for online shopping with security and have a millions of customers and hundreds of thousands of Amazon employees all around the world who made this holiday better than ever before. I am also very excited for Amazon's upcoming strong holiday season which is likely to keep many investors excited over its future prospects. Being as a nursing dissertation writer – http://www.dissertationhelp.uk/nursing-dissertati… and working at UK’s top leading dissertation help provider consultancy Dissertation Help UK, much appreciate you for sharing this details. It is really nice reading. Thanks for sharing.

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